A Southern Arizona BBB archive records an OVBC luncheon featuring a speaker named Christina and a program about operating a profitable business. BBB Ambassador Laura Brandlen of Bookkeeping Betties attended.
Profit Is Not an Apology
Profit is the test that revenue exceeds the resources consumed to produce it. Without it, a business cannot maintain employment, replace equipment, withstand error, reward investment, or continue serving customers.
A serious discussion of profitability reaches pricing, costs, cash flow, acquisition, staffing, and the discipline to distinguish activity from return. The surviving record does not preserve the full presentation, so this article states no more than the evidence supports.
Source: Southern Arizona BBB archive.